Sometimes, non-profit fundraisers treat opening the organization’s mail like playing the lottery. We know it’s highly unlikely that there’s a big check in one of those envelopes, yet we gleefully …
As fundraisers, we know that conversations are the foundation of fundraising. We are (or should be) engaged in conversations with our donors on a daily basis. We talk to our …
Every week, I get e-mails from well-meaning fundraisers talking about “them.” Sometimes, it’s a non-profit that wants to raise more money, but doesn’t want to ask their donors or board …
At one time or another, most non-profit donor relationships involve asks. When making asks, it is imperative that fundraisers come from a donor-centered perspective. That’s why it is so important …
By now, you probably already know that your non-profit needs to be telling a story. The story of your work, your mission, and the positive changes you are making in …
Prospects are the lifeblood of non-profit fundraising. Without a regular stream of new prospects, organizations can’t cultivate, can’t ask, can’t steward. Our non-profits need new prospects in order to thrive. …
Getting media coverage for your organization has lots of benefits. First, it raises the profile of your organization among potential donors, volunteers and supporters. Second, it adds legitimacy and social …
Good fundraisers know that fundraising is all about building relationships. The more we cultivate our prospects and steward our donors, the higher lifetime value they will have for our organization. …
Monthly giving programs are one of the holy grails of fundraising. Imagine having a program in place where donors allow you to charge a set amount directly from their credit …
This is the final part of a two part series on using donor clubs to raise more money at your non-profit. In Part I, we looked at what giving societies …
Today we are starting a new two-part series on how to effectively use giving societies and donor clubs at your non-profit. In this article, we’re going to look at what …
I want to tell you about the most important lesson I’ve learned in my fundraising career. It’s not something that I learned overnight, or in one big “A-ha!” type moment. …
If you regularly attend fundraising seminars or read books on non-profit development, you’ve likely come across the notion that it is easier to keep a current donor than it is …
Non-profits spend lots of time trying to figure out who qualifies as a good fundraising prospect for their organization As your development team is looking for donors to make contact …
The retention rate for new donors at non-profit organizations is extremely low. Recent surveys in the US have found that almost 70% of first-time donors don’t make another gift to …
You probably think the title of this article is a come-on. That there’s no way this post could actually be about a meatball, or perhaps you think that it may …