Last night, I was watching an old episode of The Office (US version) that brought a common non-profit problem to mind. In this episode, Michael is getting chided (over the …
In Mastering Online Fundraising, our class for non-profit fundraisers, we talk a lot about how small changes to your online fundraising strategy can result in major returns, including new prospects, …
I like fundraising events. I’ve managed (literally) hundreds of them during my fundraising career, from $500,000 galas to $10,000 hosted events and everything in between. Heck, I’ve even written a …
The tactical strategy for your fundraising should not be random, and it shouldn’t be based on a “we’ll figure this out as we go along” mentality. Your best bet to …
Almost every non-profit organization wants to find new prospects to keep their donor funnel full. Without new prospects coming into the pipeline, there won’t be anybody to cultivate, you won’t …
Recently, I’ve encountered a phenomenon among development staffs and non-profit executive directors that seems to effect organizations both large and small. It causes non-profits to raise less money than they …
Is there any more depressing word in the fundraiser’s lexicon than “no”? It means all of your efforts, research, and cultivation will not be resulting in a gift from this …
We’ve recently revisited this post. Read why we still think most nonprofits can skip Giving Tuesday, here. Have you heard about Giving Tuesday (or, as most people write it, …
How serious is your non-profit about your fundraising efforts? Depending on the size of your organization, here are some things to think about: For Small Non-Profits… If you run a …
As development professionals, volunteers, and board members, we spend a lot of time searching for new prospects… trying to find new individuals, companies and foundations who might respond to our …
Far too many non-profit fundraisers approach board fundraising as if they have boards full of movers and shakers who know how to raise money, even when that’s not the case. …
I am in the middle of writing a direct mail fundraising letter for a non-profit client, and tomorrow I will be presenting the letter to them, and explaining why it …











