Thank you letters have long been seen by many fundraisers as “gottados” – one of those things you just “gotta do” to get to the real work of fundraising, like …
A few weeks ago, I wrote an article called Prospect. Cultivate. Ask. that detailed the process of moving new prospects from investigating your non-profit to investing in your mission. An …
Every non-profit understands the goal for its donor prospecting program: meet new people and get them to make a donation. Getting that first check is the primary purpose of everything …
I want to tell you a quick story about a donor I worked with several years ago while I was on the staff of a non-profit. This person was a …
Today as part of our Learn from an Authority interview series, I’m glad to welcome non-profit consultant and annual giving expert Vanessa Chase Lockshin to talk with us about how …