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Strategy and Planning

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26 June

How to Create a Lead Nurturing Campaign for New Prospects

Guest Post by Rob Wu from CauseVox “Lead nurturing” is a powerful process that helps businesses move prospective buyers from first learning about their product to becoming a customer. This …

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22 June

Perfect Fundraising is Impossible. Raise Money Anyway.

As the amount of fundraising knowledge available to the average non-profit grows, many organizations get stuck in the pursuit of perfection. They know the way things are supposed to be, …

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01 June

3 Fundraising Boosters You Can Use at Your Non-Profit

As fundraisers, we’re all looking for ways to take our yearly, monthly, and daily fundraising activities and supercharge them. Anytime you can take a fundraising tactic and raise 10% or …

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09 April

What to Do If Your Non-Profit Board Won’t Help Fundraise

  • Comments 1 comment

Lots of non-profits face a similar problem: they have board members (or entire boards) that won’t help with fundraising. Many of these organizations have decided that their only option is …

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14 February

In Fundraising, Remember to Dance with the One that Brung Ya

There’s an old saying in politics: “Remember to dance with the one that brung ya.” It’s poor grammar, but a good reminder that if a politician gets into office and …

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08 December

Case Study: How One Organization Doubled Its Year End Fundraising

Two years ago, I had the chance to consult with a small but growing non-profit in the Deep South. One of my challenges was to rapidly grow this organization’s year-end …

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29 September

If Famous Fundraisers Had to Start All Over Again… What They Wish They Had Known

  • Comments 2 comments

Last month while doing a presentation, I got asked an interesting question. “If you had to start all over in fundraising – back in your first fundraising job… what do …

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30 July

Harnessing Your Non-Profit’s Secret Fundraising Weapon

There are two constants in non-profit fundraising. They are: (1) Every organization wants to raise more money, and (2) Every organization is stretched thin on fundraising resources, including staff and …

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23 June

3 Basic Principles that Pave the Way for Fundraising Success

Today, I’d like to talk about some of the most important basic fundraising principles that are applicable to every organization, and to every fundraising strategy. Even if you’re a seasoned …

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22 June

Help! How Much Should I Ask this Donor For?

When it comes to making fundraising asks, one of the most common questions I get is, “how do I know how much to ask for?” Today, I want to give …

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17 June

How to Increase Money Raised through Matching Gifts

Guest Post by Adam Weinger Billions of dollars in corporate funding are left behind annually because nonprofit organizations aren’t taking full advantage of matching gift donations. Does your organization have …

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13 May

The Single Best Way to Increase Your Fundraising Success

  • Comments 1 comment

I talk to non-profit fundraisers every day about how to raise more money. We talk about prospecting, cultivation and asking. We talk about donor stewardship. We talk about events, direct …

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06 May

4 Key Steps for Creating a Successful Fundraising Plan for Your Non-Profit

  • Comments 2 comments

Every non-profit, no matter how small or large, needs a written fundraising plan in order to meet its full development potential. Fundraising plans bring order to development offices, provide organization …

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01 April

“What Fundraising Activity Should We Cut?”

As a non-profit fundraiser, do you ever feel bombarded by “good” fundraising ideas? You know how it goes… you develop a fundraising plan for the year, and your board approves …

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25 February

Why Monthly Giving Matters for Every Non-Profit

  • Comments 3 comments

Launching a monthly giving program can be a powerful strategy for non-profits both large and small. Studies over the past decade have shown that monthly givers give more money and …

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13 February

The 4 Questions You Need to Ask to See if Your Fundraising is On the Right Track

If you’re wondering whether or not your fundraising is headed in the right direction, I’ve got news for you: healthy development programs require a lot more than just steadily increasing …

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