Fundraising through the mail is one of the most popular yet misunderstood strategies in all of non-profit development. Writing great appeal letters is part art and part science. If it is done right, your organization can provide a significant boost to its bottom line.
Today on the podcast, we welcome Mazarine Treyz to talk about how your non-profit can write better fundraising appeal letters, reach more donors through the mail, and make your supporters feel like they are part of your team.
Podcast: Play in new window | Download
After you listen, be sure to visit Wild Woman Fundraising to check out everything Mazarine has to offer. You can also find her on Twitter @wildwomanfund.
Please note that The Fundraising Authority Podcast is also available on iTunes and Stitcher Radio.
