Registration for this class is now closed.
Do you want to find donors who will provide large gifts to your non-profit in their wills and estates?
Are you looking for ways to ensure your non-profit’s future financial stability and growth?
Do you want to launch or grow your organization’s planned giving program, but are not sure where to start?
Are you worried that planned giving is too complicated or time-consuming to use at your non-profit?
If so, then I invite you to join us for a brand new class here at The Fundraising Authority: How to Run a Successful Planned Giving Program at Your Non-Profit.
What’s in the Class?
How to Run a Successful Planned Giving Program at Your Non-Profit will run from Monday, November 4th through Friday, November 29th. The class runs completely online, and all of the materials will be delivered electronically.
Every Monday, you will receive (by e-mail) a comprehensive course module covering that week’s topic.
The Class Modules: How to Run a Successful Planned Giving Program at Your Non-Profit
Here are the weekly course modules you’ll be receiving:
Week #1: The Basics of Successful Planned Gift Fundraising (Written Guide by Joe Garecht)
This week, learn what planned giving is (and what it isn’t), why planned giving matters for every non-profit, and why you don’t need to be intimidated by planned gifts. Plus, we’ll take a look at an overview of the different types of planned gifts and the best ways to prepare your organization to solicit them.
Week #1 Special Bonus: How to Launch and Market Planned Giving at Your Non-Profit (Webinar with Joe Garecht and Michael Rosen, CFRE)
During this one hour webinar with the author of Donor-Centered Planned Gift Marketing, you’ll get a complete overview of the planned gift marketing process, learn what motivates donors to make planned gifts, and get lots of special tips, tricks and strategies for maximizing your own planned gift marketing program.
Week #2: Developing Your Planned Giving Case for Support (Written Guide by Pamela Grow)
This week, Pamela Grow takes a look at how to communicate with your donors about your planned giving program, including how to develop a planned giving case for support as well as which marketing channels will work for you.
Week #2 Special Bonus: Planned Giving – Best Practices for Small Shops (Webinar with Pamela Grow and Leah Eustace, ACFRE)
In this special bonus webinar, fundraising consultant and author Leah Eustace talks specifically about how to small fundraising shops (those with no full-time fundraisers, or just one or two people on staff) can successfully run planned giving programs without wasting valuable time or resources.
Week #3: Supercharging Your Planned Giving Program (Written Guide by Joe Garecht)
This week, we will take a look at how your non-profit can supercharge your planned giving efforts. This guide will teach you how to launch and run a coordinated planned giving campaign, how to incorporate planned giving into your overall fundraising process, how to maximize each planned gift donation, and much more.
Week #4: Stewarding Planned Givers (Written Guide by Pamela Grow)
Learn how to treat your planned givers right… In this week’s class guide, Pamela Grow will show you how to recognize and celebrate your planned gift donors, as well as how to use legacy clubs to encourage planned gifts.
Week #4 Special Bonus: Marketing Bequests – The Delicate Art of Asking for that Final Gift (Webinar with Pamela Grow and Tom Ahern)
During this one hour webinar, fundraising superstar Tom Ahern will teach us how to communicate with donors about our planned giving programs, how to get cultivate planned givers, and how to make planned giving asks.
*All of the webinars in this class are pre-recorded. You do not need to be in front of your computer at any set time to participate.
Who is This Class For?
How to Run a Successful Planned Giving Program at Your Non-Profit is designed for both those new to fundraising and planned giving as well as seasoned development pros who want to know how to strengthen and grow their planned giving program. Non-profit founders, Executive Directors, Development Directors, fundraising staff, board members and volunteers will all benefit from this four-week class.
Learn When You Want and Where You Want
One of the best things about this class is that you can read the guides and watch the webinars from the comfort of your own home or office. Instead of having to take time off to go to a full-day seminar, you can learn everything you need to know about planned giving programs right where you are.
And – you have lifetime access to the class materials! So even if you can’t go through all of the class materials right now, you can read and watch at your leisure. There are no tests or quizzes, only solid information that you can review whenever you are ready, with lifetime access to the course pages.
Learn from the Best in the Business
How to Run a Successful Planned Giving Program at Your Non-Profit is being co-presented by Joe Garecht and Pamela Grow.
Joe is the founder of The Fundraising Authority and has spent the past 20 years helping organizations raise more money. He has personally raised tens of millions of dollars to support causes worldwide. He is the author of How to Raise More Money for Any Non-Profit and The Non-Profit Fundraising Formula.
Pamela is a well-known fundraising author and consultant and the author of Simple Development Systems. She has been helping non-profits raise dramatically more money for over 20 years, and was named one of the 30 most effective fundraising consultants by The Michael Chatman Giving Show.
Together, Joe and Pam want to help your non-profit create, grow, and sustain a strong planned giving program that will raise the money your organization needs to thrive.
Have Your Whole Team Participate!
If you have a team of people working with your non-profit and you would like them all to participate in How to Run a Successful Planned Giving Program at Your Non-Profit, there is no extra charge for additional team members.
If you want your entire development team or board of directors to have access to the class, all you need is one class registration, and we will send the electronic class materials to as many members of your team as you would like.
Ask Questions / Get Answers!
All participants in this course will have direct e-mail access to Joe Garecht for questions about the course materials and how they apply to your non-profit. Ask one question or one hundred questions… Joe is here to help your organization succeed.
Your Investment in Building a Successful Planned Giving Program for Your Non-Profit
A full-day seminar on planned giving strategy can cost anywhere from $250-$500 (not including travel expenses), and yet not offer anywhere near the amount or quality of materials that are included with this class…
When you register today, you can participate in the entire class, including all 4 weeks of webinars and written guides, plus all of the bonus items, for an investment of just $77.
Our Guarantee to You
We know that How to Run a Successful Planned Giving Program at Your Non-Profit is the single best course available on how to develop and grow a planned giving program for your organization. Not only will you be satisfied with this course, you will be raving about it to your colleagues and friends at other organizations.
If, for any reason, you are not satisfied with the course, you can stop taking the class at any time and receive a full, 100%, no questions asked refund. That’s our guarantee to you.
You will love this class, and it will make a huge difference for your non-profit organization.
Have any questions? Check out our Frequently Asked Questions page.
Registration Closes this Friday, November 1st at 7 PM
Because this class begins on Monday, November 4th, we will need to close registration Friday, November 1st at 7 PM. Once registration closes, we will not be able to accept any new participants, and instead will be focused on working with class members. Be sure to sign-up now to gain access to the class.
Sign-Up and Start Building Your Planned Giving Program Today!
To register for How to Run a Successful Planned Giving Program at Your Non-Profit for just $77, click here: Registration for this class is now closed.
All orders are processed using our secure server, provided by UltraCart. If you have any questions about this course, please see our Frequently Asked Questions or use this contact form to e-mail or call us directly.