As non-profit fundraisers, we are often focused on the urgency of our front-line activities… We need new prospects. Now! Our organization has to raise $10,000 more. This week! I promised …
During presentations to non-profit groups, I often talk about the “2-Ask Process.” This is my concept that for every prospect you have at your organization, you should be prepared to …
Every non-profit needs to fundraise. That means every non-profit needs to hire someone to do the fundraising. We call those people who actually meet with donors, shake hands, do fundraising …
Here’s a secret you won’t hear from your boss or read in most fundraising books… most fundraisers get nervous when making asks in person. Even those grizzled development veterans at …
Capital campaigns are extremely effective at raising large amounts of money in a relatively short period of time. They’re a lot of work, but non-profit fundraisers have developed a system …
Guest Post by K. Michael Johnson You need big donors… who doesn’t? Sure, you have some… but to truly fulfill your mission, you know you need more. So, where are they …
Does your non-profit use e-mail newsletters to cultivate and steward donors? If not, it should… e-mail newsletters are one of the easiest and best ways to stay in touch with …
If you are holding an annual event (one that your organization holds each year), the first step in signing up sponsors for the event is sponsor renewal – the best …
Most non-profits know that great donor cultivation is the key to long-term donor relationships. When donors feel like part of your team, they want to donate, and they tend to …
People don’t read letters that look boring or tedious to read. Think about it — when you pick up your mail, do you read long sales letters, or text-heavy updates …
I recently worked with a non-profit organization on a major fundraising event where we were able to double the amount of fundraising revenue for this year’s event over last year’s, …
Over the past several years, I have had the opportunity to lead the search for a development director for several different non-profits, and over the course of my career have …
Modern fundraisers are bombarded with marketing messages, sales pitches, and ideas for new fundraising strategies. I don’t know about you, but I sometimes feel overwhelmed by the sheer volume of …
How well are you telling your non-profit’s story? No… I’m not talking about that boilerplate “History of our Organization” that you have on your website. And I’m certainly not referring …
Why You Need a Fundraising Plan Many non-profits, particularly smaller charities and start-ups, operate without a fundraising plan. When someone has an idea for an event or a campaign, these …
If you’re on a non-profit board, or serve as an Executive Director, Development Director, or in another leadership role with a charitable organization, and you’re wondering why your non-profit isn’t …
